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Mathieu van der Poel Launches New Global Initiative with His Father Adrie to Honor Raymond Poulidor’s Legacy on 6th Death Anniversary

Sportglobal24 by Sportglobal24
June 7, 2025
in Cycling
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Mathieu van der Poel Launches New Global Initiative with His Father Adrie to Honor Raymond Poulidor’s Legacy on 6th Death Anniversary
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In a deeply emotional tribute marking six years since the passing of cycling legend Raymond Poulidor, his grandson Mathieu van der Poel and son-in-law Adrie van der Poel have joined forces to launch a heartwarming new initiative aimed at supporting and celebrating the elderly across the globe.

The project, called “Poupou’s Promise”, is designed to honor Poulidor’s enduring spirit, compassion, and legacy—not just in the cycling world, but in the hearts of the people who loved him most.

“We wanted to do something bigger than ourselves”

At a press conference held in Limoges—where Poulidor is buried—Mathieu, visibly moved, spoke about the motivation behind the project:

“My grandfather gave so much love to people, whether he knew them or not. He was adored because of his humility, and now it’s our turn to give back. We wanted to create something lasting, something that reflects his heart.”

Adrie van der Poel added that the project had been years in the making, and was something Raymond himself would have supported with open arms.

“Raymond often said that growing old with dignity is a privilege that not everyone gets,” Adrie said. “This initiative is for the countless elderly people who feel forgotten.”

What “Poupou’s Promise” Offers

The initiative is not limited to France or the Netherlands. “Poupou’s Promise” is open to elderly people from all around the world, with a focus on:

Access to free wellness and mobility services

Cycling therapy programs to encourage gentle activity and socialization

Annual “Raymond Days” events where elderly citizens can gather, connect, and be celebrated

Volunteer partnerships with cycling teams and fans to deliver care packages and companionship

The program will be funded in part by proceeds from Mathieu’s merchandise and sponsorship deals, along with contributions from cycling fans and institutions who admire Poulidor’s legacy.

Cycling federations across Europe have voiced strong support for the initiative, with several WorldTour teams offering to help deliver services in their home regions. Riders from both past and present—many of whom rode with or against Poulidor—shared emotional tributes and expressed interest in joining the mission.

“Raymond Poulidor was never just a rival, he was everyone’s friend,” said Bernard Thévenet. “This project continues that beautiful energy.”

Raymond Poulidor, often called “The Eternal Second”, was beloved for his consistency, grace in defeat, and genuine love for cycling. His death in 2019 was mourned across generations. For Mathieu and Adrie, this isn’t just a tribute — it’s a living continuation of his legacy.

“He may be gone, but his kindness will keep cycling forward,” Mathieu said. “We’ll make sure of that.”

The initiative officially launches this November and promises to become an annual pillar of compassion within the sport — and far beyond it. In true Poupou fashion, it’s about lifting others, not racing ahead.

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